Monday, 26 January 2015
P&G Issues Annual Sustainability Report
January 26, 2015
Procter & Gamble (P&G) serves nearly five billion people around the world with its brands, which include Bounty, Crest and Pampers. So when P&G sets a goal, it can have a huge impact.
In its 16th annual sustainability report, P&G demonstrated it had exceeded its ambitious goal for use of FSC certified fiber, one year ahead of the deadline. Since 2010, P&G set 14 goals to help reach their long term vision, which for forest products includes “maximizing the conservation of resources,” and using renewable and recyclable materials for products and packaging.
Specifically, P&G set the goal of “40% of the virgin wood fiber used in our tissue/towel products be Forest Stewardship Council certified by 2015.” As of 2014, P&G reported that 54% of the virgin wood fiber was FSC certified, exceeding their goal a year ahead of schedule.
While P&G recognizes several forest certification programs, they “give preference to pulp from Forest Stewardship Council certified forests,” when it is available in quantities, performance characteristics and prices that meet their needs. Between tissues, towels, and absorbent hygiene products, P&G purchased more than 1.2 million metric tons of FSC certified fiber in 2014.
To read the P&G sustainability report, download it here.
Triple Pundit covered the new report in a recent article here.